The Client

A husband-and-wife director team runs a neuropsychology and therapy practice, delivering cognitive behavioural therapy, neuropsychological assessments, and clinical support. Both are hands-on in daily operations, making the practice highly reliant on their expertise.

The Challenge

With no existing protection in place, illness or injury affecting either director could disrupt client services, household income, and business stability. Personal and business finances were closely linked, increasing risk exposure.

The Solution

We recommend a combined protection strategy with Liverpool Victoria

• Executive Business Income Protection – Provides income replacement, paid to the practice to cover salaries and ongoing costs, with an “own occupation” definition tailored to clinical work.

•  Key Person Protection – Provides a lump sum to fund temporary support, replace lost revenue and maintain business continuity if a director is seriously ill or passes away.

•  Additional LV Services – Access to remote GP consultations, prescription delivery, physiotherapy, mental health support, and second medical opinions for directors and their families, helping to maintain wellbeing and minimise disruption to work.

The Result

The directors now have peace of mind knowing their income, family, and practice are financially protected. The practice can continue operating during periods of absence, safeguarding cash flow, client services and long-term growth.

Why This Matters

For director-led practices, Executive Income Protection and Key Person cover, combined with Liverpool Victoria’s additional support services, provide a robust safety net. This protects both personal and business finances while ensuring continuity of operations.